For more than 30-plus years, Monica Massey was hyped up on coffee and hopping around the globe, successfully navigating the ever-changing and uber-challenging business landscape 24/7.
Her bold style, fearless leadership and ability to not mince words, helped catapult her through the ranks of corporate America quickly securing a chair in the C-suite at a 20+ billion
dollar org.
There she made it her mission to cut through the noise and challenge every outdated notion and stale process.
Monica’s Story
ALWAYS A CHALLENGER
Long before she heard of challenging norms, Monica was doing it.
Raised in a traditional household in a rural town in Upstate New York, Monica had dreams of the world beyond. So, when her guidance counselor told her college was a waste of money for girls who would end up married with kids, Monica first asked "why?" and then asked herself “why not?” Challenging the way things are to open new possibilities has become the driving force behind her life. With relentless determination, Monica defied expectations, earned her degree, and embarked on a career in the agriculture and consumer goods industry - one that has left an indelible mark. All the while, she raised two incredible children and managed a semi-smooth household (admittedly, laundry was never folded and Hot Pockets
were a staple).
Monica's unyielding spirit, her resolute attitude and her propensity to challenge what is has propelled her to the pinnacle of the corporate world where every obstacle was met head-on and conquered, solidifying her reputation as a fearless an accomplished leader.
You don’t make the leap from intern to C-suite without a healthy dose of grit, guts, and determination...especially as a woman in a male-dominated industry.
Whether it was launching new products, streamlining operations, or shaking up company strategy, Monica’s been at the forefront, leading global teams to think bigger, challenge conventional wisdom, and find bold solutions to problems. By questioning the status quo and embracing the power of experimentation, she’s driven real, measurable growth—transforming both business operations and company cultures in the process.
Now, as a business, culture, and innovation thought leader, Monica’s all about helping teams challenge what’s possible, rethink how they operate, and adopt a challenger mindset that leads to transformative change.
- Alysha, coaching recipient
"...you've made a huge difference!"